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Roger Gilchrist works for Microsoft as a Program Manager in the Dynamics CRM product group. His role is to engage with Dynamics CRM Enterprise Customers across the EMEA region.
Roger has been working for Microsoft since 2006, the first 5 years as a Solution Architect in Microsoft Consulting Services in the UK, delivering Enterprise implementations based on Dynamics CRM for EMEA customers in Financial Services, Public Sector and other industries. He has been using Dynamics CRM since v3.0 and is the author of a number of white papers on Dynamics CRM particularly around security modelling, business process modelling and performance optimisation.
Prior to this, Roger worked for Portrait Software (formerly known as AIT) for 10 years, a software supplier of Enterprise CRM software based on the Microsoft technology stack. He was a Solution Architect responsible for delivering CRM solutions to Enterprise customers primarily in Financial Services in Europe, US and Australia.
Ulrik is passionate about user adoption of CRM and working with KPIs and metrics for CRM data, giving the right users the right insights at the right time.